Bob Iger, Disney’s CEO, Says Marvel Movies Need ‘Newness’

Bob Iger, Disney's CEO, Says Marvel Movies Need 'Newness'
Source - CNBC

Even Disney CEO Bob Iger expects something new from Marvel after releasing the third standalone Ant-Man feature and the fourth Thor movie.

During Thursday’s Morgan Stanley Technology, Media and Telecom Conference, Iger stated that sequences typically worked well for us. Do you, for example, require a third and a fourth? Or should we look at other characters now?

His statements result from “Ant-Man and the Wasp in Quantumania’s” underwhelming box office performance. The movie has only made $420 million worldwide after three weeks in theatres as of Sunday.

After making its debut with a $104 million opening weekend, the film has flopped domestically with $187 million in total ticket sales. While that surpasses the domestic box office earnings of the first Ant-Man in 2015, it significantly declines from pre-pandemic levels. especially given that Kang, the upcoming major antagonist in the Marvel Cinematic Universe, appears in the movie.

According to Iger, there is nothing fundamentally wrong with the Marvel brand. All we need to do is consider the characters and narratives we are using. Looking at Marvel’s trajectory over the following five years, you’ll notice many new things. We’ll return to the Avengers series with a new batch of Avengers.

Iger’s comments come as he oversees a significant reorganization of the business with the goal of cutting $5.5 billion in costs, of which $3 billion will come from content.

During the past few years, Disney has quickly churned out new MCU content. In between theatrical movies, the corporation has utilized its streaming service Disney+ to introduce new characters like Moon Knight, Ms Marvel, and She-Hulk and more thoroughly examine enduring ones like Loki, Falcon, and the Winter Soldier.

As the MCU expands, some fans have come together to support the series, eager for fresh talent and material. Some people find it difficult to watch the additional series that are required, and they wonder if Disney could slow down the pace of its releases.

Much strain has been placed on visual effects teams that make green-screen combat sequences into a visual feast through the company’s lightning-fast content dissemination. The studio’s increased output has worsened the production problems these third parties encountered after the pandemic-related shutdowns. As a result, there have been complaints about weak superpower effects or hastily created CGI backgrounds that look confusing.

Marvel has started staggering its releases. The studio will release “Quantumania” in February, followed by “Guardians of the Galaxy Vol. 3” in May, and has pushed back “The Marvels,” which was originally scheduled for July, until November.

The gap between episodes of the Disney+ Marvel series has also gotten longer. Since the premiere of “She-Hulklast “‘s episodes in early October, there hasn’t been a new Marvel series. The following titles on the list are “Secret Invasion” and season 2 of “Loki,” but Disney has not yet announced their respective release dates.

Iger remarked on Thursday, “There are a lot more stories to tell.

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